新加坡华语资料库

本资料库收录了具有文化、历史或情感意义的华语词汇。这些词汇是新加坡人过去或现在的生活用语，有的见于印刷媒体，有的则在日常对话中使用。

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加

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坡

pō

热

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卖

mài

会

huì

Great Singapore Sale (GSS)

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Great Singapore Sale (GSS)

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释义

名词

新加坡一年一度的大规模购物节。简称“热卖会”。

DEFINITION

Noun

Singapore’s annual large-scale shopping event. Abbreviated as “热卖会” in Mandarin.

 

由来
  • 英语“Great Singapore Sale”的意译。  
  • 热卖会自1994年开始，由新加坡零售商协会(Singapore Retailers Association)和新加坡旅游促进局(Singapore Tourist Promotion Board)联合主办。
  • 原名为“无限惊喜热卖会”，1996年才改名为“新加坡热卖会”。  
  • 新加坡热卖会一般在每年的六月至八月间举行。
  • 2019年，活动改名为“GSS新加坡热卖会：体验新加坡”。  
  • 2020年，由于冠病疫情的关系，热卖会改在线上进行，并推迟至9月9日到10月10日，名为“eGSS·购物·赢奖·体验(Shop.Win.Experience.)”。
  • 热卖会不仅仅是购物节，也是一种零售体验，主要是为了吸引本地人和旅客进行消费。热卖会期间，顾客享有较大的折扣、赠品、抽奖等优惠。
  • 除了购物，热卖会还包括用餐、玩乐、探索及生活等方面的促销活动。
  • 热卖会主办方也会在乌节路(Orchard Road)、滨海广场(Marina Square)、甘榜格南(Kampong Glam)等文化和历史热点进行一系列的活动。
ETYMOLOGY
  • The Mandarin term “新加坡热卖会” is a paraphrase of “Great Singapore Sale”.
  • Launched in 1994, the Great Singapore Sale was jointly organised by the Singapore Retailers Association and Singapore Tourist Promotion Board (now the Singapore Tourism Board).
  • The term “无限惊喜热卖会”, meaning “The Great Sale of Unlimited Surprises”, was initially used to refer to the event in Mandarin. It was renamed “新加坡热卖会” in 1996.
  • The Great Singapore Sale is usually held annually from June to August.  
  • In 2019, the event was renamed “GSS: Experience Singapore”.  
  • In 2020, due to the COVID-19 pandemic, activities were moved online and the event period was postponed until 9 September to 10 October. It was renamed “eGSS: Shop. Win. Experience.”.
  • The Great Singapore Sale is not only a shopping event, but aims to encourage consumption among both locals and tourists. During the event period, consumers enjoy greater discounts, free gifts, and
    lucky draws.
  • Other promotional activities include dining, recreation, discovery and lifestyle offerings.
  • Activities are also organised at key cultural and historical sites, such as
    Orchard Road, Marina Square and Kampong Glam.

 

例句
新加坡热卖会（Great Singapore Sale）改名为 “GSS：体验新加坡”，通过一系列活动让国人和旅客除了享受大减价的购物乐趣，也可以感受新加坡独特的文化历史魅力。（《新明日报》，21/6/2019）
SAMPLE SENTENCE
The Great Singapore Sale, renamed “GSS: Experience Singapore”, will enable Singaporeans and tourists to enjoy great shopping discounts and experience Singapore’s unique cultural and historical charm through various events and activities. (Shin Min Daily News, 21/6/2019)
参考资料
点击查看新加坡热卖会的参考资料
REFERENCES

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